About Amanda Burg & Liberty Type
I built Liberty Type for businesses
Your best clients understand how good you are.
The next room may not. At least not yet.
that are too good to be explained badly.
Your best clients understand how good you are. The next room may not. At least not yet.
Because when you're ready for a bigger client, a wider audience, a book, a stage, or a category of your own, your brand should make it clear why you belong there.
Since 2016, my team and I have helped established founders take everything they've learned and built and turn it into a brand that makes their value easier to see and their name harder to overlook.
good thing, that's what we do
250+
brands built
6, 7, 8 + 9
figure entrepreneurs served
10
years in business
It all started with a reporter’s notebook
Before I started building brands, I spent seven years as a reporter in Philadelphia.
My job was to walk into a complicated situation, ask better questions, get past the rehearsed answer, and find the detail that changed the story.
Then I had to make that story clear enough for someone else to understand on the first read.
When I began working with founders, I recognized the same problem in a different form.
I met people who were exceptional at what they did but struggled to explain why their work was different. The experience was there. The results were there. The ideas were there.
But the most valuable parts of the business were buried under too much information, language any of their competitors could say, or a brand that no longer reflected the level of their work.
Their business was excellent, but the way it was being understood didn't match.
This happens because you’ve experienced your business from the inside.
You remember every client, lesson, offer, decision, and change that made it what it is today. In your mind, all of those pieces connect because you lived them.
Someone meeting your business for the first time sees only what your brand puts in front of them. They don’t have the history. They don’t know which details matter. And they won’t spend years piecing the story together.
why do so many business owners struggle with this?
Your brand kept growing while the version everyone else sees stayed exactly where you left it.
;tdlr
I know what it means to
outgrow the business you originally built.
There were nap-time work sessions, parked-car calls, difficult decisions, wrong guesses, bigger clients, and plenty of moments when the business outgrew the version of it I had built before.
Those experiences shaped the kind of agency I wanted Liberty Type to become.
One that takes your ambition seriously, that can see what your business could become without losing control of what needs to happen next, that asks good questions, gives you an honest opinion, makes the decisions, meets the date, and cares about your business like it matters. Because it does.
I built Liberty Type while raising a family, growing a team, and learning how to lead the kind of company I could already see in my head.
“Working with Liberty Type was one of the most organized, impactful processes I’ve ever invested in. Amanda pulled my very specific vision together and created something I could’ve never imagined or done myself.”
Lyrik Fryer
Founder
"I had an 'idea' of what I wanted but had no clue where to start or even verbalize what I wanted. Liberty Type got to know me as a person first, then did a deep dive on my brand."
Conner Nagle
Chiropractic Clinic Owner
Ana Pritchard
Realtor
"Liberty Type brought fresh ideas that elevated our brand beyond what we initially imagined… we now have a cohesive brand identity that resonates with our audience."
Ashley Brock
Founder $10M Edu Company
"Amanda has brought Paid Ads Academy to life with our textbook for business owners, our ads, our lead magnets… the work Amanda and her team do… it's next-level."
Lyrik Fryer
Founder
“Working with Liberty Type was one of the most organized, impactful processes I’ve ever invested in. Amanda pulled my very specific vision together and created something I could’ve never imagined or done myself.”
"I had an 'idea' of what I wanted but had no clue where to start or even verbalize what I wanted. Liberty Type got to know me as a person first, then did a deep dive on my brand."
Conner Nagle
Chiropractic Clinic Owner
Ana Pritchard
Realtor
"Liberty Type brought fresh ideas that elevated our brand beyond what we initially imagined… we now have a cohesive brand identity that resonates with our audience."
Ashley Brock
Founder $16M Edu Company
"Amanda has brought Paid Ads Academy to life with our textbook for business owners, our ads, our lead magnets… the work Amanda and her team do… it's next-level."
© Liberty Type 2016-2026