You send the link, then add a little explanation. The services have changed. The work is better than the portfolio suggests. The website doesn’t quite capture what you do now.
That explanation is doing a job your brand should be doing. Without it, a prospective client sees the services you offer, but misses the experience and judgment that make them worth choosing.
your brand deserves better
After six years as an investigative journalist, I learned to notice the detail that changes how someone understands a story. Business owners overlook those details, too. What feels ordinary to you can be exactly what a prospective client needs to hear.
I founded Liberty Type in 2016. Since then, my team and I have built more than 250 brands, connecting strategy with the words, visual identity, and websites that put it to work.
You bring your knowledge of the business. We ask the questions, recommend the direction, and explain why it serves the people you want to reach. You won’t be left choosing colors and hoping they solve the problem.
"The day I opened my brand new website, I was floored. It was absolutely beautiful and incredibly professional… My business has elevated to a new level because of Liberty Type!"
"I had an 'idea' of what I wanted but had no clue where to start or even verbalize what I wanted. This team got to know me as a person first, then did a deep dive on my brand."
Conner Nagle
Chiropractic Clinic Owner
Ana Pritchard
Realtor
"They brought fresh ideas that elevated our brand beyond what we initially imagined… we now have a cohesive brand identity that resonates with our audience."
Ashley James
Interior Designer
"Within 24 hours of my new site going live, I had a message from a potential client who had been on the fence… saying, 'let's do it'! … I didn't realize how this rebranding would boost my confidence in my business and as a business owner."
Linda
Online Community Builder
“My website has delivered my first multi-six-figure launch. My website now feels perfectly aligned with my energy and continues to drive amazing ROI.”
“The Liberty team has the ability to distill what may seem chaotic to you into something that is crystal clear to your audience. What they delivered is one of my proudest investments.”
“Amanda has brought Paid Ads Academy to life with our textbook for business owners, our ads, our lead magnets… the work Amanda and her team do… it's next-level.”
“Working with Liberty Type was one of the most organized, impactful processes I’ve ever invested in. Amanda pulled my very specific vision together and created something I could’ve never imagined or done myself.”
"Design and copy are almost always separate hires… With Amanda, the words and the visuals were built together by the same brain, so my site doesn't just look like me, it sounds like me."
"Design and copy are almost always separate hires… With Amanda, the words and the visuals were built together by the same brain, so my site doesn't just look like me, it sounds like me."
"Design and copy are almost always separate hires… With Amanda, the words and the visuals were built together by the same brain, so my site doesn't just look like me, it sounds like me."
"I had an 'idea' of what I wanted but had no clue where to start or even verbalize what I wanted. This team got to know me as a person first, then did a deep dive on my brand."
"Design and copy are almost always separate hires… With Amanda, the words and the visuals were built together by the same brain, so my site doesn't just look like me, it sounds like me."
"I had an 'idea' of what I wanted but had no clue where to start or even verbalize what I wanted. This team got to know me as a person first, then did a deep dive on my brand."
"Within 24 hours of my new site going live, I had a message from a potential client who had been on the fence… saying, 'let's do it'! … I didn't realize how this rebranding would boost my confidence in my business and as a business owner."
"Design and copy are almost always separate hires… With Amanda, the words and the visuals were built together by the same brain, so my site doesn't just look like me, it sounds like me."
"I had an 'idea' of what I wanted but had no clue where to start or even verbalize what I wanted. This team got to know me as a person first, then did a deep dive on my brand."
"Within 24 hours of my new site going live, I had a message from a potential client who had been on the fence… saying, 'let's do it'! … I didn't realize how this rebranding would boost my confidence in my business and as a business owner."
"The day I opened my brand new website, I was floored. It was absolutely beautiful and incredibly professional… My business has elevated to a new level because of Liberty Type!"
"Design and copy are almost always separate hires… With Amanda, the words and the visuals were built together by the same brain, so my site doesn't just look like me, it sounds like me."
"I had an 'idea' of what I wanted but had no clue where to start or even verbalize what I wanted. This team got to know me as a person first, then did a deep dive on my brand."
"Within 24 hours of my new site going live, I had a message from a potential client who had been on the fence… saying, 'let's do it'! … I didn't realize how this rebranding would boost my confidence in my business and as a business owner."
"The day I opened my brand new website, I was floored. It was absolutely beautiful and incredibly professional… My business has elevated to a new level because of Liberty Type!"
"They brought fresh ideas that elevated our brand beyond what we initially imagined… we now have a cohesive brand identity that resonates with our audience."
"Design and copy are almost always separate hires… With Amanda, the words and the visuals were built together by the same brain, so my site doesn't just look like me, it sounds like me."
"I had an 'idea' of what I wanted but had no clue where to start or even verbalize what I wanted. This team got to know me as a person first, then did a deep dive on my brand."
"Within 24 hours of my new site going live, I had a message from a potential client who had been on the fence… saying, 'let's do it'! … I didn't realize how this rebranding would boost my confidence in my business and as a business owner."
"The day I opened my brand new website, I was floored. It was absolutely beautiful and incredibly professional… My business has elevated to a new level because of Liberty Type!"
"They brought fresh ideas that elevated our brand beyond what we initially imagined… we now have a cohesive brand identity that resonates with our audience."
“The Liberty team has the ability to distill what may seem chaotic to you into something that is crystal clear to your audience. What they delivered is still one of my proudest investments.”
"Design and copy are almost always separate hires… With Amanda, the words and the visuals were built together by the same brain, so my site doesn't just look like me, it sounds like me."
"I had an 'idea' of what I wanted but had no clue where to start or even verbalize what I wanted. This team got to know me as a person first, then did a deep dive on my brand."
"Within 24 hours of my new site going live, I had a message from a potential client who had been on the fence… saying, 'let's do it'! … I didn't realize how this rebranding would boost my confidence in my business and as a business owner."
"The day I opened my brand new website, I was floored. It was absolutely beautiful and incredibly professional… My business has elevated to a new level because of Liberty Type!"
"They brought fresh ideas that elevated our brand beyond what we initially imagined… we now have a cohesive brand identity that resonates with our audience."
“The Liberty team has the ability to distill what may seem chaotic to you into something that is crystal clear to your audience. What they delivered is still one of my proudest investments.”
“Amanda has brought Paid Ads Academy to life with our textbook for business owners, our ads, our lead magnets… the work Amanda and her team do… it's next-level.”
"Design and copy are almost always separate hires… With Amanda, the words and the visuals were built together by the same brain, so my site doesn't just look like me, it sounds like me."
"I had an 'idea' of what I wanted but had no clue where to start or even verbalize what I wanted. This team got to know me as a person first, then did a deep dive on my brand."
"Within 24 hours of my new site going live, I had a message from a potential client who had been on the fence… saying, 'let's do it'! … I didn't realize how this rebranding would boost my confidence in my business and as a business owner."
"The day I opened my brand new website, I was floored. It was absolutely beautiful and incredibly professional… My business has elevated to a new level because of Liberty Type!"
"They brought fresh ideas that elevated our brand beyond what we initially imagined… we now have a cohesive brand identity that resonates with our audience."
“The Liberty team has the ability to distill what may seem chaotic to you into something that is crystal clear to your audience. What they delivered is still one of my proudest investments.”
“Amanda has brought Paid Ads Academy to life with our textbook for business owners, our ads, our lead magnets… the work Amanda and her team do… it's next-level.”
“Working with Liberty Type was one of the most organized, impactful processes I’ve ever invested in. Amanda pulled my very specific vision together and created something I could’ve never imagined or done myself.”
"Design and copy are almost always separate hires… With Amanda, the words and the visuals were built together by the same brain, so my site doesn't just look like me, it sounds like me."
"I had an 'idea' of what I wanted but had no clue where to start or even verbalize what I wanted. This team got to know me as a person first, then did a deep dive on my brand."
"Within 24 hours of my new site going live, I had a message from a potential client who had been on the fence… saying, 'let's do it'! … I didn't realize how this rebranding would boost my confidence in my business and as a business owner."
"The day I opened my brand new website, I was floored. It was absolutely beautiful and incredibly professional… My business has elevated to a new level because of Liberty Type!"
"They brought fresh ideas that elevated our brand beyond what we initially imagined… we now have a cohesive brand identity that resonates with our audience."
“The Liberty team has the ability to distill what may seem chaotic to you into something that is crystal clear to your audience. What they delivered is still one of my proudest investments.”
“Amanda has brought Paid Ads Academy to life with our textbook for business owners, our ads, our lead magnets… the work Amanda and her team do… it's next-level.”
“Working with Liberty Type was one of the most organized, impactful processes I’ve ever invested in. Amanda pulled my very specific vision together and created something I could’ve never imagined or done myself.”
“My website has delivered my first multi-six-figure launch. My website now feels perfectly aligned with my energy and continues to drive amazing ROI.”
"My website now feels perfectly aligned with my energy and continues to drive amazing ROI.”
“My website has delivered my first multi-six-figure launch.”
"I didn’t realize how this rebranding would boost my confidence in my business and as a business owner.”
“Within 24 hours of my new site going live, I had a message from a potential client who had been on the fence saying, ‘Let’s do it.”
"I had an idea of what I wanted but had no clue where to start or even verbalize it. This team got to know me as a person first, then did a deep dive on my brand.”
“Liberty Type got to know me as a person first, then did a deep dive on my brand."
“LT got to know me as a person first, then did a deep dive on my brand.”
We build brand strategy, branding, website copy, and Showit website design in one complete experience for business owners around the world. Hire us for Branding, Website Copy, and Website Design experience.
Liberty Type works with founders, entrepreneurs, and business owners who are already good at what they do but struggle to show it effectively through branding, website copy, and their website design. We have built more than 250 brands since 2016, across dozens of industries.
Perspectives and practical advice for service-based businesses ready to sharpen how they look, sound, and sell.