The problem is that most people won't see how good it is until your brand shows them.

The work you do is excellent.

Remember the early days? Borrowing a cousin’s designer friend, tweaking a DIY website at midnight, printing brochures on the office inkjet? Those pieces worked… until they didn’t. That's when rebranding becomes essential.

Because good work doesn’t always speak for itself.
But a great
brand does.

Book a 20‑minute Brand Audit →

That gap breeds hesitation from potential clients and customers and even talent you’re trying to recruit.

The work inside your walls is refined;
the world outside sees an inconsistent story. 

Ashley, an interior designer, heard it when a dream client loved her ideas, then hired someone else...

Dr. Connor felt it when a potential hire asked if she was new to chiropractic...

Turns out, branding is no different.

My job was to dig until the whole story surfaced.

Learn more about Liberty Type →

Since 2016, my team and I have helped 250+ chiropractors, therapists, interior designers, thought leaders, restaurant and boutique owners and other professionals rebrand by translating their craft and skill into a polished, persuasive presence- online and in person.

When you deliver nuanced, specialized expertise, your brand should reflect that sophistication. Not approximate it. Reflect it.

I’m Amanda, founder of Liberty  Type and former investigative journalist.

View the process →

Trust clicks into place when every detail- from your lobby sign to your mobile site, says the same thing: You’re in capable hands.

We audit those moments with the same care you give your own clients, then craft the brand that proves your value before anyone ever picks up the phone.

After launch? The right people recognize your expertise on sight. Expectations around pricing rise without you having to explain. And you book the right clients, easily.

PROFESSIONAL REBRANDING MAKES EVERY FIRST IMPRESSION COUNT.

"Can I trust this business and this person with something that matters so deeply to me?"

They’re all asking the same silent question:

A top-tier hire checks your Careers page at 11 p.m....

A design‑savvy homeowner scrolls your site in the carpool line...

A prospective patient Googles your name before breakfast...

the moment someone finds you.

This is about earning trust

Minutes after Dr. Connor’s new brand and site went live, consults were already rolling in. Clients were so drawn to her new presence, they started asking for branded merch. 6 months in, she had 93 5-star reviews and won 2nd place in Bastrop's Best Chiropractor

case study 02
case study 01

Across the country, James & Co launched on a Friday. By Monday, two dream, five-figure projects were signed. This isn’t luck. It’s what happens when every detail signals the level of mastery your people can expect once they invest.

case study 02
case study 01
See more before-and-afters →

builds the trust for you?

What happens when your rebrand

"From the very beginning, their team demonstrated true expertise in understanding our vision and helping us set a clear, compelling tone for our business."

Ana Pritchard

"Their strategic guidance was invaluable - from developing a strong visual identity to designing elements that truly reflect who we are. They asked the right questions, listened closely, and brought fresh ideas that elevated our brand beyond what we initially imagined. Thanks to their creativity and professionalism, we now have a cohesive brand identity that resonates with our audience and sets the foundation for our growth. We highly recommend Liberty Type to any business looking for branding done right.”

realtor

kind words

get the book inspired by it →Listen to the podcast →
Each short, sharp episode delivers a fresh perspective to help you:
  • Identify the disconnects in your brand
  • Clarify your positioning
  • Build long-term brand equity, without chasing trends

Listen on a walk, on your commute, or between calls - and walk away with clarity and a smarter next move.

As Good As You Are is the podcast for professionals ready to grow AND REBRAND, without diluting what made them great in the first place.

join the challenge →Join the Best Known 5-Day Brand Challenge →

The only difference between the best kept secret and the best known name is the decision to change what people see, and what they believe about you.

Join the Brand Challenge

Book a 20-min Brand Audit with Amanda →

You’ve spent years mastering your craft, and yet your brand still feels pieced together. That disconnect makes the right people second-guess if you’re the one they’ve been looking for.

When expectations don’t align with your fees, you lose credibility before the conversation even begins.

Let’s start with a quick audit. We’ll show you what’s working, what’s off, and what’s in reach with the right brand behind you.

between your work and your brand.

Fix the disconnect