The Complete Brand aligns your visuals, messaging, and presence, so the outside finally reflects the excellence inside.
Maybe you’re planning to add services, expand your footprint, raise your prices, or hire a larger team that will need a clear direction.
Maybe you’re building your personal brand and image apart from your business and you’re nervous about the amount of eyeballs about to be fixated on you.
This isn’t about rebranding for the sake of it. It’s about building something that will carry you far beyond your next season.
But the way your brand looks and sounds no longer reflects the caliber of what you do.
People already trust you. You’ve built something real.
The brand you built was right for then. Now you’re ready for what’s next.
As a journalist, I was trained to step into someone’s world, ask sharper questions, uncover what mattered - and then deliver a story that honored their depth with clarity. Funny enough, that's exactly what branding is. Branding done right is investigative. Strategic. It’s about finding the signal in the noise.
It’s not a logo, it’s not a moodboard, it’s not a trendy font. Branding is translation. Taking something rich and complex and real - and turning it into something your audience can understand, feel, and resonate with.
That lens - asking better questions, understanding and embracing nuance, presenting the magic behind what you do with conviction, is what my team and I have had the pleasure of building for more than 250 businesses since 2016.
I'M AN INVESTIGATIVE JOURNALIST TURNED BRAND STRATEGIST
MY NAME'S AMANDA BURG
The Complete Brand brings every piece of your brand into alignment, so your brand looks, sounds, and feels like the experience your clients need and can trust.
Their experience always feels the same.
So regardless of how or when someone finds you,
We make sure your presence online and off feels cohesive.
We write all the messaging.
So we also design everything your brand touches.
So when it comes time to rebrand rebuilding your entire brand ecosystem is imperative.
It’s the full story your business tells, everywhere it shows up.
It’s not just about your logo or your website.
And more importantly, they work better too, online and off.
Yes, the brands we build look better.
Opened a chiropractic office in a brand new city with no existing clientele. Appointments started booking the day her site launched. Her clients love her brand so much, they started begging her for merch. Yes, merch.
Connor:
Stepped out of implementation and into thought leadership. After her Complete Brand launched, she signed up 80 high-value entrepreneurs (a $300k+ launch) for her mastermind in just a week. (And the next year, enrollment doubled).
Linda:
Grew her yoga studio’s membership to record highs. She no longer tweaks her site late at night, she runs retreats instead.
Kaysee:
Doubled bookings for his wedding rental company after launching his Complete Brand, freeing him to focus on higher-paying custom builds (like constructing a venue on the Tennessee Titans field).
Brian:
Some client success
- Messaging that sounds like you - at your sharpest and most clear
- A visual identity designed for your next chapter (and the one after that)
- A website (with SEO) that earns trust before you ever speak a word
- Branded materials that bridge the gap between online and in-person
- A launch kit so you and your team can confidently roll out the next version of the business
The Complete Brand process realigns all of it.
Your brand is what someone feels in the first few seconds, when they land on your site, call your office, walk into your space, see your book on Amazon, spot your podcast on Spotify, or hand over their credit card.
When you sound one way on Instagram stories and another on your website, that disconnect chips away at trust.
When your content looks DIY but your prices say "premium," people hesitate.
When you say you’re the expert and you don’t look the part - the right people doubt you and what you have to say.
The Complete Brand touches every piece your brand touches.
and grows with you for years to come.
You’re ready for a rebrand that matches the level you’ve reached,
The Complete Brand moves your business forward, without pulling you out of it.
What you really want is a creative partner who has "been there, tried that" so you can avoid missteps and keep you vision clear.
We designed our branding process for experts who don’t need another task, they need results. Lucky for you, our team has been through this process 250 times since 2016. We're experts at not just delivering your rebrand, but getting your prepared for what lies ahead in your next brand evolution.
you don’t have time to babysit another creative team or spoon-feed your vision to someone who just doesn’t get it.
"Amanda's expertise has given me a REBRAND that truly reflects who I am and continues to drive amazing ROI."
Linda Sidhu
consultant
- A brand that earns trust before you speak
- A website that works even when you don't
- Messaging that sets expectations and makes them feel heard and seen and ready for what you do
- Branded assets that feel seamless, online and off
- The readiness to lead your business with more confidence and conviction
By the end of 14 weeks, you’ll have:
What you Get
Industry experts building personal brands.
Professionals shifting their business model.
Interior designers ready to own their market.
Chiropractors opening second locations.
Therapists expanding their teams.
We’ve been building high-converting brands since 2016.
It’s not a Canva logo or copy-and-pasted ChatGPT copy (cringe).
It’s investigative, strategy-first work that uncovers what actually sets you apart, and turns that into a brand that earns trust on sight.
We’re a small team with deep expertise. We care about your reputation. We ask the questions others skip. And we understand the nuance of doing what you do, at the level you do it.
From here on out, we’re not just your rebranding team. We’re your partners in making sure the outside finally reflects the excellence happening inside.
one-size-fits-all process.
This isn’t a
And once our team finds it, that story needs to show up everywhere. Not just your logo. Not just your homepage. Every touchpoint.
When the story is consistent, trust is instant. When it's fragmented, people hesitate.
That's why the Complete Brand exists. One team uncovers your story and builds your strategy, copy, design, and website around it. Nothing gets lost between vendors. Nothing gets diluted. Just your brilliance, everywhere it needs to be.
Most business owners can't see their own brilliance clearly because they're too close.
Before branding, I was a journalist. I spent years investigating, digging for the detail everyone else missed, finding the thread that made a story click.
That's still how I work. When we start together, I'm not asking what colors you like, I'm asking why your clients stay. What you do that you don't even think to mention. The thing that makes people choose you and tell their friends.
Every business has a story worth uncovering.
Who this is for
✔ You want people to show up hungry for what YOU have to say
✔ You’re ready for people to understand the magic without you needing to market your business 24/7
✔ You’re tired of the disconnect between what you do, how it looks, and what you charge
✔ You have customers and clients, but growth feels clunky
You’ll know it’s time to rebrand if:
Ready for your brand to catch up to your brilliance? Let's make it happen.
Most of our clients come to us in motion. Growing, hiring, raising prices, opening new locations, writing books, getting on stages. They're building something they want to protect, and maybe leave for their children one day.
You might be opening a second location. Hiring your first real team. Launching a new service. Or simply realizing you've outgrown what you have now.
That's when your brand needs to rise to the moment. When you're moving fast and leading at a higher level, you can't afford to look behind the curve. The right rebrand isn't about keeping up, it's about moving forward, elevating your credibility, and making every next step feel like a natural evolution.
The right time to rebrand is before you take the next big steps.
"I highly recommend 10/10"
Jordan Gill
“I'm so grateful for Amanda and her team. If you're looking for something to be able to dissect and understand what it is you want your brand or your offers to look like, I highly recommend 10/10. She's absolutely amazing and who I recommend if you want someone who is sharp, forward thinking, but also listens.”
thought leader
- 90 Minute Call with Amanda
- Positioning and Strategy Development
- Full Brand Strategy Document
- Detailed Brand Messaging Development
- Conversion-fueled Website Copy
- Custom Brand Design
- In-Depth Brand Guidelines
- 5 Branded Assets of your choice
- Conversion-fueled Website Copy
- Fully Custom Website Design
- Foundational SEO
- Full-Service Tech during launch week
This is a complete brand system, built to support your business online and off.
What’s included
We typically book projects a few weeks in advance. Schedule a call to get started.
when can we start?
We've worked with chiropractors, therapists, interior designers, attorneys, consultants, restaurant owners, boutique owners, thought leaders, and everything in between since 2016. If you serve clients who pay you for expertise we know how to position you. The framework is the same. The execution is custom.
do you serve a specific industry or style?
Most of our clients see ROI within 90 days, through increased inquiry quality, higher close rates, and premium pricing they can finally command. Linda launched her mastermind and signed 80 entrepreneurs ($300K+) in one week. James & Co signed two five-figure projects by Monday morning. Dr. Connor started booking consults the day her site went live.
how do i know i'll see roi?
So have a lot of our clients. That's usually why they end up here. The difference? We're not designers who dabble in strategy. We're strategists who know design. This isn't about making things pretty, it's about positioning you in a way that makes picking you the obvious choice. We're also not handing you off to freelancers or overseas contractors. It's one team, in-house, who actually understands what an expert like you needs to command premium fees and scale.
i've been burned by a designer before.
I get it. Neither do most of our clients. That's why we've perfected our 14 week process over the last 10 years. We'll meet for a strategy call before we begin and do a regular check-in every 2 weeks to gather feedback as we work through each phase. The truth is, you don't have time NOT to do this. Every week your brand looks amateur, you're losing clients to people who aren't better than you, they just look better.
i'm not sure i have the time to rebrand.
Frequently asked questions
Absolutely. We are new branding and rebranding experts. About 60 percent of the clients we work with are looking to rebrand their current business, while about 40 want our help to create something brand new. We love doing both. Regardless, our process is the same - and we are here to guide you through it (whether you've done this before or not).
do you serve new businesses too?
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