THERAPIST BRANDING AND WEBSITE DESIGN CASE STUDY


Client: Gabia Ambrocio Counseling Services
Industry: Couples, sex, and individual therapy
Location: El Centro, California, with telehealth across California and Arizona
Services we provided: Branding, Website Copy, and Website Design (aka Our Signature Experience)

A confident first impression for Gabia Ambrocio's new therapy practice.


view the live site

Gabia Ambrocio helps individuals and couples have the conversations that are hardest to begin.


Gabia is a bilingual licensed marriage and family therapist with advanced training in couples and sex therapy. Her practice supports clients navigating communication, intimacy, trust, conflict, and individual mental health concerns.


Meet
Gabia Ambrocio

Gabia Ambrocio

Owner

Gabia was opening her own practice and wanted to get the first impression right.


This was not an established business trying to undo years of mismatched branding. Gabia was launching from the beginning and wanted a professional presence that reflected both the depth of her training and the warmth clients experience when speaking with her.



Before the project

Make specialized therapy feel safe to explore.


We developed the branding, website copy, and website design around the connection between emotional and physical intimacy. The goal was to clearly communicate Gabia's specialty while creating a judgment-free experience for people considering support for vulnerable relationship concerns.



Our approach

The right pieces for the launch of Gabia Ambrocio.

  • Brand strategy
  • Visual identity
  • Logo system
  • Typography and color palette
  • Art direction
  • Website messaging and copy
  • Custom Showit website design

What we built

  • SEO and GEO-focused copy
  • Technical SEO setup
  • Social media assets
  • Launch materials

A soft place to land, backed by real expertise.


The branding feels warm, sophisticated, and reassuring without becoming overly delicate. It gives Gabia a recognizable professional presence that can grow with her practice.



branding

Clear language for complicated relationships.


Website copy

“Most therapy separates emotional intimacy from physical intimacy, but in real life, they’re deeply connected.”

The website copy explains couples therapy, sex therapy, communication support, and individual counseling in language clients can understand without feeling exposed or overwhelmed. It also makes Gabia's location, credentials, and telehealth availability clear for search.

- FROM gabia's site

A private, reassuring path toward the first conversation.


custom showit website design

The website design guides visitors from recognition to trust to consultation. Each service has space to answer real client questions while the overall experience remains calm and easy to navigate.



From gabia ambrocio

LMFT

“Liberty Type is an amazing team to work with.”


Gabia Ambrocio

“Liberty Type is an amazing team to work with. They take the time to get to know you and your main goals to personalize your website. I love it!”


Explore the Gabia Ambrocio brand.

Our team has built across industries, business models, and stages of growth.

branding, website copy, and website design

Liberty Type has worked with more than 250+ local practices, service businesses, personal brands, online educators, retailers, hospitality businesses, and national companies making 6, 7, 8, and 9-figures since 2016.

Some clients come to us for branding. Some need website copy or website design. Others hand us the whole thing. Every project begins by determining what your business actually needs and how we can support you.

Inquire about working with us

250+ brands built since 2016