REBRANDING A TELEHEALTH THERAPY PRACTICE
Modern Therapy
Modern Therapy was built on a commitment to making mental health support more accessible, effective, and stigma-free. However, their previous digital presence didn’t fully reflect the approachable, client-first experience they offered. Their website lacked clear service explanations, strong SEO, and a seamless booking process, making it harder for potential clients to take the first step toward therapy.
That’s where Liberty Type came in.
Transforming a forward-thinking therapy practice.
Soft neutrals, warm earth tones, and calming greens, evoking trust, comfort, and ease. A combination of gentle, modern serif fonts with clean, readable sans-serif typefaces, reinforcing professionalism and approachability. The new brand voice positions Modern Therapy as a trusted, client-first practice that removes the barriers to mental health support. This transformation has not only enhanced their digital presence but has also positioned Modern Therapy as a leader in approachable, modern mental health care.
The Modern Therapy rebrand embodies compassion, clarity, and professionalism, aligning with the needs of today’s therapy seekers.
The new aesthetics and identity.
Optimized content helped Modern Therapy rank higher for local therapy-related searches, making it easier for those in need to find them.
Stronger SEO Performance
A more accessible, informative, and engaging website led to an increase in bookings and inquiries.
Higher Website Traffic & New Client Inquiries
Modern Therapy now has a cohesive, calming digital presence that makes seeking support feel approachable, empowering, and easy.
A Brand That Builds Trust
A seamless and strategic brand transformation
The Results
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