Introduction: The Value of Professional Copywriting Launching a new website is a significant milestone for any business. However, the aesthetics and functionality of the site will only get you so far if the content doesn’t resonate with your audience. Professional copywriting bridges this gap, transforming your site into a compelling narrative that engages visitors, builds […]

Introduction to Brand Strategy At the heart of every memorable brand lies a carefully crafted brand strategy. This foundational framework not only guides the creation of visually compelling elements such as logos and color schemes but also shapes the essence of your brand’s communication with the world. A brand strategy is more than just a […]

Brand collateral is a collection of materials and assets that visually represent your company and its values. It serves to create a consistent and cohesive identity for your business, helping customers recognize and connect with your brand everywhere it appears. Since this is a question we get often, I thought it would be helpful for […]

Navigate the Complexities of Rebranding with Confidence and Purpose Rebranding is a powerful strategy to revitalize your business, adapt to evolving market conditions, and align with your target audience’s changing preferences. However, it’s also a complex and delicate process that requires careful planning, execution, and adaptation. In this comprehensive guide, we’ll walk you through the […]

Elevate Your Business with a Compelling Narrative that Resonates with Your Audience The power of a compelling brand story cannot be overstated, especially in the female luxury service industry. A well-crafted narrative not only defines your brand identity but also establishes an emotional connection with your target audience, setting you apart from the competition. In […]

At Liberty Type, we understand the challenges of branding for therapists. For too long, therapy and mental health have been stigmatized and misunderstood, leading many people to avoid seeking the help they need. That’s why we’re passionate about helping therapy centers break the status quo and create messaging that is approachable, authentic, and relatable. Through […]

In today’s digital age, it seems like new businesses and brands are emerging everywhere you look. With countless entrepreneurs competing for the attention of their target audience, many find themselves falling into the trap of mediocrity – creating generic brands that blend into the background. The internet has become a vast sea of sameness, making […]

At Liberty Type, we believe that a robust brand strategy is crucial for any business aiming to grow, scale, and convey a clear message. Without a well-defined brand strategy, businesses risk confusing their target audience, lacking differentiation from competitors, and missing chances to engage potential customers. Brand strategy is the bedrock of any thriving business, […]

Lessons From Branding Jessica Whitaker Are you tired of your brand being perceived as just another DIY endeavor? Do you want to be recognized as a professional authority in your industry? If so, you’re not alone. Many business owners struggle with establishing themselves as credible and trustworthy experts in their field. That’s where Liberty Type […]

A Guide for Thought Leaders As business owners, thought leaders, and industry experts, it’s crucial to establish your authority, credibility, and expertise to distinguish yourself within your field and attract your ideal clientele. One of the most effective platforms for achieving this is your website. Your website often serves as the initial point of contact […]

Crafting a lasting and captivating brand is a complex endeavor, yet essential for businesses to form a distinctive brand identity that resonates with their desired audience. Let’s delve into our Founder, Amanda Burg’s recent collaboration with Tullabee, a high-end children’s boutique and sister brand to Altar’d State. Amanda recognized that Tullabee needed to captivate the […]

In today’s bustling marketplace, possessing a potent Unique Value Proposition (UVP) that distinguishes you from the competition is paramount. Your UVP is a declaration that eloquently conveys the unparalleled value your product or service offers to your clientele. It’s the initial step in our Connection & Conversion Formula, and an integral component in crafting persuasive […]

kickstarting your brand evolution

launch

05

selling for you 24/7

web design

04

differentiating you in your space

branding

03

connecting you to your people

copywriting

02

setting the perfect foundation

strategy

01
1 week

kickstarting your brand evolution

launch

05

5 weeks

selling for you 24/7

web design

04

2 weeks

differentiating you in your space

branding

03

2 weeks

connecting you to your people

copywriting

02

2 weeks

setting the perfect foundation

strategy

01

Watch our Creative Director, Amanda Burg, breakdown how we build cohesive brands from strategy to launch in just 3 months.

Our 12-week master plan to completely revolutionize your brand

The Liberty Type Blueprint

1 week

launch

05

5 weeks

web design

04

2 weeks

branding

03

2 weeks

copywriting

02

2 weeks

strategy

01

Watch our Creative Director, Amanda Burg, breakdown how we build cohesive brands from strategy to launch in just 3 months.

Our 12-week master plan to completely revolutionize your brand

The Liberty Type Blueprint

10-DAY FREE CHALLENGE

Get unmatched clarity around your brand

Follow our Founder, Amanda Burg, as she takes you on a 10-day journey through brand clarity. From your vision, mission, and values, to your ideal client, competition, UVP, and methodology.

TAKE THE BRAND CLARITY QUIZ

Feeling stuck on where to take your brand next? 

Whether you're just starting out, looking to clarify your message, or ready for a complete brand overhaul, we're here to guide you to your next step with tailored brand advice.

BRAND QUIZ   BRAND QUIZ